AI Chatbots · Workflow Automation · CRM Integration
AI that works
while your team
handles what actually matters.
We build AI chatbots, lead qualification bots, and workflow automations for U.S. small businesses — replacing the repetitive, rules-based work that eats your team's day with systems that run 24/7, with no added headcount.
Flat project fee. You own all automations and accounts. No ongoing lock-in.
GPT-4
Make
Zapier
Voiceflow
HubSpot
Alturia Lead Bot
Qualifying leads 24/7
Online
2 minAvg. response
3.4×Lead conversion
24/7Always on
Our take on AI
Most small businesses are using AI as a toy. The ones pulling ahead are using it as infrastructure.
ChatGPT is not an AI strategy. Asking it to write emails is fine — but it's the equivalent of using a forklift to carry a cup of coffee.
The businesses seeing real ROI from AI are the ones that have replaced specific, expensive, repetitive processes with purpose-built automations. Lead qualification that used to require a 30-minute intake call. Support tickets that required a human to answer the same 12 questions. Data entry between five platforms that nobody wants to do.
AI works when it's built for a specific job — not deployed as a general-purpose assistant nobody ends up using.
How most businesses use AI
ChatGPT for one-off writing tasks
No integration with existing tools
Leads still answered manually, hours later
Support still requires a human for every ticket
Same repetitive data entry, just with AI help
What AI infrastructure looks like
Bot qualifies and routes leads in under 2 minutes
CRM updated automatically from every interaction
Support handles 60% of tickets without a human
Follow-up sequences triggered by customer behavior
Team only touches decisions that need human judgment
What we build
AI systems built for your
AI systems built for your
actual business operations.
Not demos. Not experiments. Production systems built to replace real manual work — integrated with your existing platforms and monitored to perform.
AI Lead Qualification Bots
A chatbot that greets every website visitor, asks the right intake questions, scores the lead, and routes qualified prospects directly to your CRM or calendar — before your team even wakes up. The #1 highest-ROI automation for service businesses.
Customer Support AI Agents
A trained AI agent that answers your most frequent customer questions — order status, return policies, FAQs, booking confirmation, troubleshooting — 24/7. Escalates to a human only when genuinely needed. Reduces support volume by 40–60%.
Workflow & Task Automations
Multi-step automations that connect your tools — when a form is submitted, create a CRM contact, send a Slack notification, add to an email sequence, and schedule a follow-up task. Built in Make or Zapier and documented so your team can maintain it.
CRM Integration & Data Sync
Every lead, contact, and customer interaction automatically lands in your CRM — with the right fields filled, the right tags applied, and the right owner assigned. No more manual data entry. No more leads lost in someone's inbox.
AI-Powered Follow-Up Sequences
AI that monitors lead behavior and triggers personalized follow-ups at exactly the right moment — when a prospect visits your pricing page twice, re-opens a proposal, or goes silent after a call. Behavior-triggered, not time-triggered.
Internal Operations Automation
Automate the internal work that never makes it onto a product roadmap — employee onboarding checklists, invoice processing, report generation, scheduling coordination. Give your team back 5–15 hours per week they didn't know they were losing.
High-ROI use cases
The four automations with the fastest payback.
These are the starting points. Each one replaces a specific manual process with a system that runs without ongoing input.
Lead Response Bot
Trigger: website visit, form submit, or message
A prospect fills a form at 11pm on a Saturday. Without this bot, they wait until Monday. With it, they're immediately greeted, qualified, and either booked into your calendar or flagged as a high-priority lead. Speed of response is the single biggest predictor of lead conversion — businesses that respond within 5 minutes are 9× more likely to close.
9× higher close rate vs. hour-delayed response
Support Deflection Agent
Trigger: new support ticket or chat message
Train an AI on your documentation, FAQs, and past tickets — it handles the top 50–60% of questions without human involvement. Your support team stops answering "what are your hours" and starts solving actual problems. Typically reduces support labor cost by 30–50% for businesses with repetitive inbound volume.
40–60% ticket deflection without human help
CRM Enrichment Pipeline
Trigger: new contact or deal created
Every time a lead enters your system, AI automatically enriches the record — pulling company size, industry, LinkedIn profile, recent news, and deal potential — and assigns it to the right rep with a suggested follow-up task. Your sales team walks into every conversation prepared, not starting from blank.
Reps save 2–4 hrs/week on manual research
Proposal & Contract Automation
Trigger: deal moved to "Proposal" stage in CRM
When a deal reaches the right stage, AI pulls the relevant data from your CRM, populates your proposal template, generates a personalized cover note, and sends it for signature — without anyone touching it. Reduces proposal turnaround from days to minutes and eliminates copy-paste errors that kill deals.
Proposal sent in minutes, not days
How we work
From identifying the right automation
From identifying the right automation
to watching it run on its own.
We don't start by picking a tool. We start by understanding exactly what manual work costs you the most — then build accordingly.
1
Operations audit — find what's worth automating
We map your current workflows and score each repetitive task by automation ROI — time cost, frequency, error rate, and impact if automated. Not everything should be automated. We find the two or three things where a well-built system pays back its cost in 60–90 days.
Week 1
2
Design the automation architecture
We design the full system before touching a single tool — mapping triggers, decision branches, integration points, and human handoff conditions. You review and approve the design before we build. No surprises mid-project.
Week 1
3
Build and train the AI system
We build chatbots, AI agents, or workflow automations using the right platform for your use case — GPT-4 agents, Voiceflow, Make, Zapier, or custom API integrations. We train the AI on your actual business data, products, and tone of voice.
Week 2–3
4
Integrate with your existing stack
We connect the automation to your CRM, email platform, calendar, helpdesk, or e-commerce system — so every lead, task, and data point flows automatically. No switching platforms. No manual bridging.
Week 3
5
Test every edge case, then launch
We run QA across every conversation flow, edge case, and failure scenario before anything touches a real customer. We launch with a soft rollout and monitor intensively for the first two weeks — catching anything that slips through testing before it becomes a problem.
Week 3–4
6
Monthly optimization — the system gets smarter
After launch, we review conversation logs, automation success rates, and failure patterns monthly — improving AI responses, expanding the knowledge base, and adding new automation branches as your business grows. The system improves with every real interaction.
Monthly
Tools we build with
AI & Chatbots
GPT-4 / OpenAI
Voiceflow
Claude API
Botpress
Workflow Automation
Make (Integromat)
Zapier
n8n
CRM & Integration
HubSpot
Salesforce
Pipedrive
Airtable
What clients typically gain
5–20 hrs/week freed from repetitive tasks
2–4× faster lead-to-appointment rate
40–60% reduction in support ticket volume
Build cost paid back in 60–90 days
Results
What happens when repetitive work
What happens when repetitive work
stops requiring a person.
Real business outcomes from real automations — and the specific manual processes they replaced.
Law Firm · Lead Qualification Bot
Personal injury firm losing leads to a 6-hour average response time
Leads from Google Ads filled a form and waited 4–8 hours for a callback. By then, they'd called three other firms. We built a GPT-4 intake bot that qualifies leads in 2 minutes and books consultations directly into the attorney's calendar.
3.8×Consult bookings
90 secResponse time
68%Leads qualified
E-commerce · Support AI Agent
Shopify store with 200+ weekly support tickets and a 2-person team
Two people answering the same 15 questions all day — order status, return window, size guide, discount codes. We built a support AI trained on their documentation that handles all of it without human touch.
54%Tickets deflected
11 hrsSaved weekly
4.7★Support CSAT
Marketing Agency · Workflow Automation
8-person agency spending 14 hrs/week on manual reporting and onboarding
Client onboarding took 3 manual steps across 5 tools. Monthly reporting was 2 hours per client, per month. We automated both — onboarding now triggers automatically on contract sign, reports generate and send without human input.
14 hrsSaved weekly
0 minReporting effort
2 daysOnboarding → live
Results from our team's work — including projects prior to Alturia. Every automation is different; we give honest, specific projections for your use case after a free audit.
Who we serve
AI built for the specific operations
AI built for the specific operations
of your business type.
Every business has different bottlenecks. We don't deploy the same automation for a law firm and a restaurant — we map the actual workflow first.
01
Service Businesses & Agencies
"We're losing leads because we can't respond fast enough — and our team spends too much time on intake."
Lead qualification bots that respond in seconds and book consultations 24/7. Proposal automation that generates and sends documents when a deal reaches the right CRM stage. Client onboarding workflows that eliminate manual coordination between tools. CRM enrichment that gives every rep context before their first call.
02
E-commerce & Retail
"Our support team answers the same questions all day and still can't keep up with volume."
Support AI agents trained on your product catalog, return policies, and order history — handling FAQs and order status without human involvement. Behavior-triggered follow-up sequences for browse abandonment and post-purchase. Inventory and reorder automations that keep your operations moving without manual monitoring.
03
Healthcare & Wellness
"Appointment scheduling and intake forms take more staff time than the actual service."
HIPAA-conscious AI assistants for appointment booking, intake pre-screening, and post-visit follow-up — reducing front-desk workload without sacrificing the patient experience. Automated reminder and reschedule flows that cut no-show rates. Internal scheduling coordination that runs without manual oversight.
FAQ
Everything you should ask an AI automation agency before you start.
Questions we get every week — about cost, timelines, what AI can actually do, and what makes a good automation worth building.
Get a free auditHow much does AI automation cost for a small business?
AI automation for a small business typically costs $1,500–$8,000 for the initial build, depending on the complexity of the system, number of integrations, and whether it includes a custom AI model. Ongoing management and optimization runs $300–$1,500/month. Most well-built automations pay back their build cost within 60–90 days through time saved or revenue recovered. We give a fixed project quote after the free audit — no hourly billing.
What can AI automation actually do for a small business?
The highest-ROI use cases for small businesses are: lead qualification (a bot that asks intake questions and routes leads in real time), customer support deflection (AI that handles your top 50–60% of tickets without a human), CRM automation (contacts created and enriched automatically), proposal generation (documents populated from CRM data and sent for signature), and workflow automation (multi-step processes across platforms triggered by a single event). The best automation is the one that currently requires a human to do something repetitive and rules-based.
What is the ROI of AI automation?
ROI varies by use case. The most common results we see: 5–20 hours per week freed from repetitive tasks for a 3–5 person team; 2–4× improvement in lead-to-appointment conversion from a lead response bot; 40–60% reduction in support ticket volume from a support AI agent; and a full build payback in 60–90 days. The businesses with the best automation ROI are the ones that identified high-frequency, low-variance tasks — things done the same way, hundreds of times a month.
How long does it take to build an AI chatbot or automation?
A basic lead qualification bot or single-workflow automation typically takes 1–2 weeks to build and launch. A full customer support AI agent with CRM integration, knowledge base training, and multi-channel deployment takes 3–6 weeks. Complex workflow automations connecting multiple platforms can take 4–8 weeks depending on the number of tools and edge cases. All timelines assume you can provide us access to existing platforms and documentation during the build.
Do I need technical knowledge to run an AI system?
No. We build the system so your team doesn't need to touch the underlying technology. You interact with a simple dashboard, review leads in your CRM, and see what the AI is doing — without needing to understand how it works. When you want to add new content or capabilities, you tell us and we handle the update. The goal is to give your team the output of an AI system without requiring anyone to become a prompt engineer or automation developer.
What makes Alturia different from other AI automation agencies?
We build for business outcomes, not tech demos. Every automation starts with an ROI question: what manual work does this replace, and how do we measure that? We're honest about what AI can and can't do — and we always design human handoffs for the cases where AI shouldn't be making the call. We charge a flat project fee, not hourly rates. You own everything we build and all your platform accounts. And we specialize in small businesses — our systems are built to be maintained by a team of 5, not an IT department.
The full picture
AI automation works best when it's
AI automation works best when it's
connected to your growth channels.
Automations are the engine. These are what they power.
Paid Media
Paid ads bring leads in. AI qualifies and routes them before your competitor can respond. The combination makes every ad dollar more effective — because no lead waits more than 2 minutes to hear from you.
Learn more
Email Marketing
AI triggers email sequences based on real behavior — not just time delays. A lead who visits your pricing page gets a different email than one who just signed up. Behavior-triggered email is the next level of email marketing.
Learn more
Web Development
Your AI bot needs a home — a fast, conversion-optimized site that captures leads in the first place. A site built for speed and conversion gives your automation more fuel to work with from the start.
Learn more
What's the most expensive thing
your team does manually every day?
Tell us what's eating your team's time. We'll map it, estimate the automation ROI, and show you exactly what a system would look like — free, no commitment.
No commitment. No credit card. We respond within one business day.